We’re looking for a Head of Growth to take full ownership of marketplace growth across both demand and supply. From defining strategy to running high-velocity experiments, you’ll drive measurable impact on GMV, user acquisition, and revenue.
This is a role for someone who blends performance marketing, product thinking, and analytics into one cohesive growth engine. You’ll optimise the entire funnel end-to-end, unlock product-led growth loops, and leverage AI + automation to scale output without scaling headcount.
Position: Head of Growth
Your responsibilities:
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Growth Strategy & Funnel Ownership: Design and own the end-to-end growth strategy across both buyer and supplier sides of the marketplace. Define, track, and continuously optimise core growth metrics: GMV, active users, new suppliers, conversion rates, CAC, and LTV.
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Growth Experimentation: Build and run a structured experimentation framework. Prioritise, test, and scale experiments across channels and funnel stages. Leverage AI tools and automation to multiply output without proportional headcount growth.
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Product-Led Growth: Partner closely with the Product team to identify and unlock PLG opportunities, onboarding improvements, and viral loops that drive non-linear user and revenue growth.
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Performance Marketing: Oversee paid and organic acquisition channels (SEO/SEM, paid social, email, retargeting).
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Data & Analytics: Own growth analytics: build dashboards, monitor cohort behaviour, and translate data into clear strategic recommendations for senior leadership. Collaborate with the ML team on predictive models for churn and LTV.
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Marketplace Expansion: Identify strategic partnerships, integrations, and co-marketing opportunities that accelerate platform adoption. Support geographic and vertical expansion initiatives with dedicated growth plays.
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AI-First Operations: Champion automation-first thinking across all growth functions. Identify where AI tools and no-code/low-code solutions can replace manual processes and increase throughput.
Our requirements:
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Minimum 5+ years of experience in a growth, product marketing, or digital marketing leadership role, ideally at a B2B marketplace, e-commerce platform, or high-growth tech company.
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Proven track record of driving measurable growth: user acquisition, conversion optimisation, or revenue growth at scale.
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Strong analytical mindset with proficiency in web analytics tools (e.g. Google Analytics, Amplitude), A/B testing, and data-driven decision-making.
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Hands-on experience with at least two or three growth channels: SEO/SEM, paid acquisition, email lifecycle marketing, or CRO.
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Readiness to work in a hybrid model from our office in Warsaw, Poland.
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Fluency in English (C1+) — the working language of the company.
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Experience in two-sided marketplace or platform businesses (balancing supply and demand dynamics) is a strong asset.
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Familiarity with AI/ML-based personalization, product-led growth (PLG), or growth engineering is a plus.
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Additional European language (German, Dutch, French) is an advantage.
What we offer:
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Extremely interesting, challenging role and possibility to have a real impact on building a new brand from scratch,
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Working in one of the disruptive startups in the rapidly growing photovoltaics industry, with stable investment from industry-originated mother company,
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Flexibility in shaping own career path with the growth of our business operations,
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Truly international environment, creative and dynamic team of professionals.
If this sounds like the right challenge — or you know someone who would be a great fit — feel free to reach out!